Effective Date: 01 May 2025

This Cookie Policy explains how Go.Bright.Blue ("we," "us," or "our") uses cookies and similar technologies (such as local storage, pixels, and tracking scripts) when you visit our website or use our web app (the "Service") from the United Kingdom, the European Union, or other relevant jurisdictions. It should be read alongside our Privacy Policy and Terms of Service.

1. What Are Cookies and Similar Technologies?

"Cookies" are small text files stored on your device (computer, mobile phone, or tablet) when you visit a website. Similar technologies include:

• Local Storage: Browser-based storage that persists data across sessions.
• Tracking Pixels: Transparent images used to track engagement.
• Scripts/Tags: JavaScript code that enables functionality and tracking.

These technologies can collect information about your usage, preferences, and device to support site functionality, analytics, and personalization.

2. Categories of Cookies We Use

We classify the cookies and technologies we use into the following categories:

a. Strictly Necessary Cookies

These are essential for you to navigate the website and use its features, such as logging in, securing your session, and remembering privacy settings. They do not require consent.

b. Performance and Analytics Cookies

These collect aggregated, anonymized information about how visitors use our Service (e.g., which pages are visited most often). These help us improve usability and performance. We use Shopify Analytics and similar tools. These cookies require your prior consent.

c. Functionality Cookies

These enable the Service to remember choices you make (like language or region). They may also support enhanced features like personalization. These cookies require your consent.

d. Targeting or Advertising Cookies

We do not currently use advertising cookies. If this changes, this policy will be updated, and consent will be requested through the cookie banner.

3. Managing Your Cookie Preferences

On your first visit, you will be presented with a cookie banner explaining our use of cookies. You may:

• Accept all cookies
• Reject non-essential cookies
• Customize your preferences by category

You can revisit your cookie preferences at any time via the "Cookie Settings" link in the footer of our website.

Additionally, you can configure your browser to reject or delete cookies:

• Chrome
• Firefox
• Safari
• Microsoft Edge

Note: Disabling cookies may impact your experience and certain features may not work correctly.

4. Third-Party Services and Cookies

We may embed or integrate third-party services that set their own cookies or use similar technologies. For example:

• Shopify (e-commerce platform and analytics)
• Vimeo or YouTube (for embedded video content)

We do not control these third-party cookies. Please refer to their privacy policies:

• Shopify Privacy Policy
• Google Privacy Policy

5. Updates to This Policy

We may update this Cookie Policy to reflect changes in legal requirements or our use of technologies. Material changes will be notified via the Service or email. The date at the top of this policy will indicate when it was last updated.

6. Contact Us

If you have any questions about this Cookie Policy or our data practices, contact us at:

‘Go.Bright.Blue’ and ‘Bright.Blue’ are trading names for Bright.Blue UK Limited.


Bright.Blue UK Limited
Registered in England & Wales No. 14225204
Registered Office: 1 Pitfield, Kiln Farm, Milton Keynes, United Kingdom, MK11 3LW
Customer Service: go@bright.blue | Mon–Fri 09:00–17:00 UK time